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California Privacy Notice

This PRIVACY STATEMENT FOR CALIFORNIA RESIDENTS supplements the information contained in the Privacy Notice of Liberating Research Ltd (“company”, “us”, “we”). We adopt this statement to comply with the California Consumer Privacy Act of 2018 as amended (“CCPA”) and other California privacy laws. Any terms defined in the CCPA have the same meaning when used in this statement.

This Privacy Notice was last updated or reviewed on: 27th June 2023

Information which we collect

You can review the types of Personal Information which we collect in our Privacy Notice which precedes this statement, as well as in the chart below:

Category Data We May Collect Source of Data
A. Identifiers A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, or other similar identifiers. Directly from individual
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)) A name, signature, physical characteristics or description, address, telephone number, education, employment, employment history, bank account number, or any other financial information, or medical information, or health insurance information. Some personal information included in this category may overlap with other categories. Directly from individual
C. Protected classification characteristics under California or federal law Age (40 years or older), race, color, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation. Directly from individual
F. Internet or other similar network activity Browsing history, search history, information on a consumer's interaction with a website, application, or advertisement. Directly from individual (potentially via an app that the user has explicitly consented to installing/using that transfers data from their device)
G. Geolocation data Physical location or movements. Directly from individual (potentially via an app that the user has explicitly consented to installing/using that transfers data from their device)
H. Sensory data Audio, electronic, visual, or similar information. Directly from individual
I. Professional or employment-related information Current or past job history, Occupation. Directly from individual


PLEASE NOTE: We may also collect Personal Information via third party recruiters if they have collected your consent to transfer your Personal Information to us.

Use of your Personal Information

We use Personal Information that it collects directly from our registered users for the following business purposes, without limitation:

  • maintaining and supporting our products, delivering, and providing the requested products/services, and complying with our contractual obligations related thereto (including managing transactions, reporting, invoices and other operations related to providing/receiving services);
  • satisfying governmental reporting, tax, and other requirements;
  • storing and processing data, including Personal Information, in computer databases and servers located in the EEA and UK;
  • verifying identity (e.g., for online access to accounts);
  • as requested by You;
  • for other business-related purposes permitted or required under applicable local law and regulation; and
  • as otherwise required by law.

Disclosure of Personal Information for a Business Purpose

We may disclose your Personal Information to a third party for a business purpose (to review potential candidates for market research and other studies or activities and to receive data associated with the related market research and other activities). When we disclose Personal Information for a business purpose, we enter into a contract that describes the purpose and requires the recipient to both keep that Personal Information confidential and not use it for any purpose except performing the contract.

We disclose your Personal Information for a business purpose to the following categories of third parties:

  • Our affiliates and subsidiaries
  • Our clients or their agents
  • Service Providers and consultants
  • Professional services organizations, such as auditors and law firms
  • Our business partners
  • Internet service providers
  • Government entities
  • Operating systems and platforms

In the preceding twelve (12) months, we have disclosed the following categories of Personal Information for a business purpose:

  • Category A: Identifiers.
  • Category B: Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).
  • Category C: Protected classification characteristics under California or federal law.
  • Category F: Internet or other similar network activity.
  • Category G: Geolocation data.
  • Category H: Sensory data.
  • Category I: Professional or employment-related information.

We occasionally share Personal Information of consumers who are under 16 years of age if we have full consent from the child and from the person who expresses parental authority over the child.

Disclosure of Sensitive Personal Information

As part of our activities for clients this may involve disclosing the following categories of sensitive Personal Information: Race / Health Data / Sexual Orientation 

Your Rights and Choices

Pursuant to the CCPA and subject to certain exceptions and limitations, California residents may contact us to exercise their rights with respect to certain Personal Information that we hold about them.

To the extent these rights may apply to you, they are described below.

Right to Access Personal Information Collected, Disclosed, or Sold

You have the right to request that we provide you with details about the Personal Information we collect, use, disclose and sell.

You may contact us at privacy@liberatingresearch.com or via postal mail at Liberating Research Privacy Team, Unit 207/208 Warwick Works, Downs Road. London E5 8QJ, United Kingdom.

Only you or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable request related to your Personal Information.

As part of this process, we may ask to verify your identity. Your request must

  • Provide sufficient information that allows us to reasonably verify you are the person about whom we collected Personal Information or an authorized representative.
  • Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with Personal Information if we cannot verify your identity or authority to make the request and confirm the Personal Information relates to you. Making a verifiable request does not require you to create an account with us. We will only use Personal Information provided in a verifiable request to verify your identity or authority to make the request.

In connection with this request, you are entitled to receive the following

  • The categories of your Personal Information that we have collected in the preceding 12 months
  • The categories of sources from which that Personal Information was collected
  • The business/commercial purpose for the collection or selling
  • The categories of third parties with whom we share Personal Information
  • The specific pieces of Personal Information we has collected about you (subject to some exceptions)

Because we have disclosed or sold (as those words are defined in the CCPA) Personal Information to third parties in the last 12 months, you are also entitled to receive:

  • The categories of Personal Information that we have disclosed or sold for a business purpose in the past 12 months and the parties to whom that information was sold or disclosed.

Right to Rectify

You may review your Personal Information stored in our databases and correct, update, modify, or delete any data that is incorrect or incomplete. You can login to your account at www.liberatingresearch.com to view and update your data, or you can submit a request at privacy@liberatingresearch.com or via postal mail at Liberating Research Privacy Team, Unit 207/208 Warwick Works, Downs Road. London E5 8QJ, United Kingdom.

Right to Data Portability

You may request the Personal Information you provided to us in a commonly used and machine-readable format. You can submit a request at privacy@liberatingresearch.com or via postal mail at Liberating Research Privacy Team, Unit 207/208 Warwick Works, Downs Road. London E5 8QJ, United Kingdom.

Right to Request Deletion of Personal Information

You have the right to request deletion of the Personal Information we have collected about you (subject to some exceptions).You can submit your request as described above, and we reserve the right to conduct the verification described above.

We may deny your deletion request if retaining the information is necessary for us or our service providers to:

  • Complete the transaction for which we collected the Personal Information, provide a service that you requested, or take actions reasonably anticipated within the context of our ongoing business relationship with you.
  • Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
  • Debug products to identify and repair errors that impair existing intended functionality.
  • Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
  • Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 seq.).
  • Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information's deletion may likely render impossible or seriously impair the research's achievement, if you previously provided informed consent.
  • Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
  • Comply with a legal obligation.
  • Make other internal and lawful uses of that information that are compatible with the context in which you provided it.

Right to Non-Discrimination for the Exercise of a Consumer’s Privacy Rights

We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

  • Deny you use of our services.
  • Provide you a different level or quality of services.

Right to Opt-Out of Sale of Personal Information

The term “sell” in the CCPA is defined broadly as “…selling, renting, releasing, disclosing, disseminating, making available, transferring… a consumer’s personal information by the business to another business or a third party for monetary or other valuable consideration.”

While we may share your Personal Information with your consent as outlined in our Privacy Notice and Terms and as explained when you registered on our site, there may be limited instances where our sharing of information may be considered a “sale” under CCPA.

You have the right to opt-out of the sale of your Personal Information. You can submit a request by clicking here You can also submit a request at privacy@liberatingresearch.com or via postal mail at Liberating Research Privacy Team, Unit 207/208 Warwick Works, Downs Road. London E5 8QJ, United Kingdom.

Please be advised that if you exercise this right, it may affect our ability to offer you survey opportunities and to maintain your status as a registered user.

Financial Incentives

We provide registered users with the opportunity to participate in market research and research related activities to allow them to get their opinions heard by the healthcare industry.

If you are a registered user who participates in our surveys, we provide you with financial incentives in the form of incentives or donations (“rewards”) as consideration for your participation.

By accepting the reward, you agree that these considerations represent fair value for your participation in the research studies you complete as a registered user.

Response Timing and Format

We endeavor to respond to a verifiable request within 45 days of its receipt.If we require more time (up to 90 days), we will inform you of the reason and extension period in writing.

We will deliver our written response by mail or electronically, at your option.

Any disclosures we provide will only cover the 12-month period preceding receipt of a verifiable request. The response we provide will also explain the reasons we cannot comply with a verifiable request, if applicable.

We do not charge a fee to process or respond to your verifiable request unless it is excessive, repetitive, or manifestly unfounded.If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

Changes to this Notice

This Notice may be amended from time to time, consistent with applicable data protection and privacy laws and principles. We will notify registered users if we make changes that materially affect the way we handle Personal Information previously collected, and we will allow them to choose whether their Personal Information may be used in any materially different manner.

Contact Information

If you have any questions or comments about this notice, the ways in which we collect and use your personal information, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at privacy@liberatingresearch.com or via postal mail at Liberating Research Privacy Team, Unit 207/208 Warwick Works, Downs Road. London E5 8QJ, United Kingdom.

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Liberating Research
Unit 208
Warwick Works
Downs Road
London E5 8QJ, UK